Zalnative

Zalnative Ads Manager

Zalnative Ads Manager is an internal tool operated by Zalnative that connects to the Google Ads API. It lets Zalnative and the clients whose Google Ads accounts we manage through our manager (MCC) account report on, research and manage their Google Ads campaigns with the help of an AI assistant.

What it does

  • Performance reports and account audits (campaigns, keywords, search terms, conversions).
  • Keyword research with Google Keyword Planner data (search volume, competition, bid ranges).
  • Campaign management: budgets, keywords, negative keywords, bids and pausing/enabling ads. Every change is shown as a preview first and is applied only after the user approves it.

Data and permissions

The app requests only the Google Ads scope (https://www.googleapis.com/auth/adwords) and can access only Google Ads accounts the signed-in user is already allowed to manage. It does not access Gmail, Google Drive, Contacts, Calendar or any other Google service. We do not sell Google user data or use it to train AI models. Zalnative Ads Manager's use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Who can use it

Zalnative staff and Zalnative's clients. The app is not offered to the general public.

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